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In 2019, The New York Times set a goal to achieve 10 million digital subscribers by 2025. Only a few years ago this might have seemed a pipe dream for the company. After all, when NYT launched its digital paywall in 2011, its goal was to garner 1-2 million digital subscribers.
Published in Digital Media Digital Media Event Blog Editor's Weblog by Neha Gupta on 2020-10-08 06:09
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Dagens Næringsliv (DN), a leading Norwegian news company known for its business reporting, investigative and feature journalism has been gradually bringing back some staff to its physical newsroom to a level of about 50 percent of what it was pre-COVID.
Published in Digital Media Digital Media Event Blog Editor's Weblog by Neha Gupta on 2020-10-06 11:35
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Podcasts are a rare point of growth in the current media landscape. They are valued for convenience, intimacy, and choice. The younger, better educated audience is also highly desirable to advertisers.
Published in Digital Media Digital Media Event Blog Editor's Weblog by Neha Gupta on 2020-10-05 12:37
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